Part A: Operations and maintenance
Utilities and infrastructure
- Septic or sewer inspection and pumping schedule
- Water testing and backflow certification
- Pedestal and breaker testing
- Wi-Fi coverage check at the farthest sites
- Track routine maintenance and capital spending separately
Sites and grounds
- Road and pad repairs; drainage fixes
- Tree trimming for slide-out and antenna clearance
- Replace worn picnic tables and fire rings
- Fire safety and site layout review (back-in vs. pull-through)
Buildings and amenities
- Pool and spa health-code compliance
- Laundry equipment condition
- Bathhouse upkeep
- Roof, HVAC and paint on all buildings
- Permits current for pool, food and propane
Part B: Profitability
Pricing and revenue
- Annual competitor rate check
- Peak and off-peak pricing; premium site tiers
- Review cancellation and deposit policies
- Track ancillary revenue: propane, rentals, storage, events
- KPI: Revenue per available site night (RevPAS)
Expenses
- Review utility usage for spikes and leaks
- Re-bid vendor contracts every 2-3 years
- Audit payroll hours against occupancy
- KPI: Operating expense ratio. Most well-run small parks land around 40-50%.
Technology and marketing
- Read and respond to every online review
- Test your website and booking flow on a phone
- Train staff on your booking software
- Keep your Google Business Profile current
- KPI: Occupancy, daily, monthly and annual
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